Luo Xuanguo: Party Branch Secretary and General Manager of Zhangjiajie Yicheng Tianxia Environmental Protection Passenger Transport Company, Economist
Luo Xuanguo, male, Tujia ethnicity, 49 years old, postgraduate education, CPC member, Party Branch Secretary and General Manager of Zhangjiajie Yicheng Tianxia Environmental Protection Passenger Transport Company, Economist. The company's fixed assets reached 337 million yuan, with profits of 169 million yuan and total project investment of 194 million yuan. The company has passed three certifications: ISO9001 International Quality Management System, ISO14001 International Environmental System, and OHSAS18001 International Occupational Health and Safety System

Luo Xuanguo, male, Tujia ethnicity, 49 years old, postgraduate, member of the Communist Party of China, Party branch secretary and general manager of Zhangjiajie Yicheng Tianxia Environmental Protection Passenger Transport Co., Ltd., economist.
The company's fixed assets reached 337 million yuan, realized a profit of 169 million yuan, and the total project investment reached 194 million yuan. The company has passed three certifications: the ISO9001 international quality management system, the ISO14001 international environmental system, and the OHSAS18001 international occupational health and safety system, and the ecological, social, and economic benefits of the scenic area are continuously emerging. (The above data comes from the Internet)
In cooperation with Microsoft Corporation of the United States, it built the world's first 24-hour online live broadcast scenic area website, the “Zhangjiajie Window,” to promote Zhangjiajie to the world; in 2007, it successfully organized the “Sangzhi Folk Song Performance” activity, combining Zhangjiajie's magical natural scenery with its rich ethnic culture, which played a positive role in promoting the development of Zhangjiajie's tourism industry.
Over the past 5 years, he has won honorary titles such as “Provincial Top Ten Ideological and Political Workers” and “Municipal Outstanding Entrepreneur,” and the enterprise where he works has won more than 30 honorary titles such as “China Integrity Enterprise,” “Provincial Outstanding Enterprise in Ideological and Political Work,” “Provincial Grassroots Party Building Demonstration Site,” and “Municipal Civilized Enterprise.”
Luo Xuanguo was born in July 1959 in Sangzhi County, Hunan Province. In August 1999, he served as assistant to the general manager of Zhangjiajie Economic Development Investment Co., Ltd., and from October 2001 to the present, he has served as general manager and Party branch secretary of Zhangjiajie Yicheng Tianxia Environmental Protection Passenger Transport Co., Ltd.
Since Comrade Luo Xuanguo served as director, general manager, and Party branch secretary of the Environmental Protection Passenger Transport Company, he has braved difficulties and worked hard to start a business, and the company has achieved a double harvest of economic and social benefits.
Over the past 6 years, production vehicles have operated safely for more than 34.6 million kilometers, completing the task of transporting more than 54 million tourist trips; realizing operating income of 550.34 million yuan, creating profits and taxes of 212.91 million yuan, and investing 105.96 million yuan in infrastructure construction in the core scenic area, achieving safe, stable, and orderly transportation order in the core scenic area, and achieving the goals of “reducing vehicle exhaust emissions in the scenic area, protecting the world natural heritage, and regulating road traffic order in the scenic area.”
He bravely shouldered heavy responsibilities, was keen on innovation, and focused on making the enterprise bigger and stronger, raising 168 million yuan in financing, and establishing Zhangjiajie Yicheng Tianxia Information Technology Co., Ltd. and Zhangjiajie Yicheng Express Passenger Transport Co., Ltd. In cooperation with Microsoft Corporation of the United States, it built the world's first 24-hour online live broadcast scenic area website, the “Zhangjiajie Window,” to promote Zhangjiajie to the world. In 2007, it also successfully organized the “Sangzhi Folk Song Charity Performance” activity, combining Zhangjiajie's magical natural scenery with its rich ethnic culture, which played a positive role in promoting the development of Zhangjiajie's tourism industry.
He attaches importance to enterprise management and manages the enterprise in accordance with the basic requirements of the modern enterprise system, fully implementing KPI performance assessment management within the company, focusing on invigorating the enterprise's employment mechanism, promoting democratic management, adhering to the system of making company affairs public, establishing and improving the safety management model of “three-level management and five-level prevention,” and formulating a series of enterprise management systems and assessment methods. It has passed the certifications of the ISO9001 international quality management system, the ISO14001 international environmental management system, and the OHSAS18001 international occupational health and safety management system. The company has been approved as a second-class road passenger transport enterprise.
He takes "people-oriented, management innovation, serving tourists, responding to every request" as his business philosophy, and is committed to creating a first-class service brand in the tourism service industry. First, he opened the "5555555" tourism consulting service hotline, providing tourists with free consulting services on accommodation, dining, transportation, and various other travel matters. Second, he established a comprehensive environmental protection passenger transport emergency rescue service network, with the company's monitoring center as the overall coordinator and the service hotline as the main information transfer station. SOS help systems were installed on the stop signs at each station and depot. When tourists encounter danger, they only need to press the SOS help button, and company staff will arrive at the scene within 5 minutes to provide timely assistance. Third, he established a special youth volunteer service action team. When tourists encounter natural disasters or other emergencies, the special service action team immediately dispatches and does everything possible to provide voluntary emergency rescue for tourists.
He attaches importance to the construction of enterprise hardware and software, and focuses on managing the enterprise with technological means to upgrade and improve the enterprise. First, he established a GPRS satellite positioning safety management system. By installing GPRS terminals and voice communication systems on environmental protection vehicles, and using satellite positioning, the real-time location, speed, and dynamic and static conditions of vehicles are transmitted in real time, realizing real-time speed limit management of vehicles and effectively ensuring traffic safety within the scenic area. Second, he established a real-time monitoring operation and dispatch system. By laying optical cables within the scenic area and installing fully automatic, 360-degree rotating cameras at each environmental protection vehicle stop and depot, the dispatch center can intuitively and promptly understand the flow of people and vehicles at each station and major road sections, realize reasonable vehicle dispatch, reduce operating costs, and promptly handle emergencies such as tourist requests for help within the scenic area. Third, he established an intelligent traffic management system. The GPRS satellite positioning system and the real-time monitoring system together constitute the company's ATS intelligent traffic management system. This system realizes reasonable and scientific vehicle dispatch, reduces transportation costs, and provides tourists with comfortable, convenient, and safe tourism transportation services. Fourth, he established a scenic area information release system. The scenic area information release system is a window for displaying the image of the scenic area to tourists and releasing comprehensive information, and its intelligence can meet all requirements for scenic area information release. Fifth, he established an office automation system. The company cooperated with Microsoft China to develop an office automation system, greatly improving the company's office efficiency and improving office quality, improving the office environment and conditions, shortening the office cycle, and raising the scientific level of management and decision-making.
In the process of operation and management, he established and improved the openness of company affairs as a basic system of the company, establishing a series of systems such as the workers' congress system, the trade union congress system, and the employee democratic appraisal system, fully safeguarding employees' right to know, participate in, and supervise enterprise management, guiding employees to actively participate in management, courageously exercise supervision, and courageously assert their legitimate rights and interests. He decomposed the responsibility for the openness of company affairs, and according to the division of labor among team members and the functions of departments, took the performance of responsibilities by responsible persons as one of the bases for annual performance assessment and rewards and punishments, promoting the implementation of the openness of company affairs. He vividly compared the company's openness of company affairs to the "solar battery" for the company's development, requiring the use of "sunshine behavior" in management to continuously "store energy and charge" for the company's development.
In the construction of the openness of company affairs system, Comrade Luo Xuanguo actively advocated that "employees should be allowed to participate in key decision-making links." For any system involving the vital interests of employees, a "workers' representative symposium" must first be held to collect opinions and suggestions, and on this basis, a draft system must be issued and publicly announced before formal implementation. For other newly issued systems, they must be voted through by the workers' congress before entering the company's system. The company formulated the "Openness of Company Affairs Control Procedures," incorporating the work of openness of company affairs into an institutionalized and standardized track, enhancing the scientific nature and operability of the work of openness of company affairs, and promoting the orderly and standardized operation of the work of openness of company affairs.
He is upright and honest, and selflessly dedicated. The company's more than 40 million yuan of infrastructure construction and more than 85 million yuan of equipment procurement all implemented public bidding. He repeatedly returned gift money amounting to tens of thousands of yuan and refused many intercessors. While the enterprise achieved huge economic benefits, he also paid attention to the enterprise's repayment to society. The company successively spent more than 5 million yuan on the overall publicity of Zhangjiajie Scenic Area.
Over the past six years, under his leadership, the company has successively won provincial-level and above honorary titles such as "Hunan Province Grassroots Party Building Demonstration Site", "Hunan Province Youth Civilization Award", "Hunan Province Outstanding Enterprise in Ideological and Political Work", "Hunan Province Model Workers' Home", "Hunan Province Road Traffic Safety Civilization Demonstration Unit", "Hunan Province Credit Integrity Unit", and "2006-2007 Provincial Tax Credit Grade A Unit". It has also won municipal-level honorary titles such as "Zhangjiajie City First Top Ten Integrity Enterprises", "Zhangjiajie City Civilization Unit", "Zhangjiajie City Advanced Grassroots Party Organization", "Zhangjiajie City Youth Civilization Award", "Zhangjiajie City Credit Integrity Unit", and "Zhangjiajie City Top Ten Taxpaying Enterprises".
He personally has also successively won titles such as 2005 "Hunan Province Top Ten Ideological and Political Workers", "City Outstanding Communist Party Member", 2004 "City TV Station First Top Ten News Figures", "City Government Third-Class Merit", 2005 "City Economic Investment Group Company Advanced Individual", and in 2008 was named "Zhangjiajie City 20th Anniversary Construction Hero".
(The following information comes from the Environmental Protection Passenger Transport Company)
1. Upon verification by the company's actual controller, restructuring party, and relevant senior management personnel, the main reason for the premium in the pre-assessed assets is: Environmental Protection Passenger Transport is based on its special operating rights to carry out tourist transport business within the Wulingyuan Core Scenic Area of Zhangjiajie City. Therefore, when Hunan Xiangziyuan Asset Appraisal Co., Ltd., which has securities practice qualifications and was hired by the company, appraised the equity value of Environmental Protection Passenger Transport, it adopted the income approach for the pre-assessment, with a pre-assessment value of 704 million yuan. The final transaction price will be based on the asset appraisal report and subject to the appraisal results recognized by all transaction parties and filed with the state-owned asset supervision and administration department.
2. Regarding the issue of the fixed asset value of the Environmental Protection Passenger Transport Company, the fixed assets of 337 million yuan referred to on the Zhangjiajie Tour Guide website should refer to the original value of fixed assets owned by the company (without deducting depreciation), while the total assets announced by the company in the "Plan for Issuing Shares to Purchase Assets and Related-Party Transactions" is the figure after depreciation and amortization, which is 235 million yuan.
3. According to the audited financial report data of the Environmental Protection Passenger Transport Company, from 2003 to August 2009, the company's total operating revenue was 763 million yuan, of which 340 million yuan was earned from 2003 to 2006, and 423 million yuan was earned from 2007 to August 2009. From 2003, when Environmental Protection Passenger Transport began operations, to 2006, operating revenue maintained a steady growth trend. From 2003 to 2006, the operating revenue of Environmental Protection Passenger Transport was 36.58 million yuan, 76.33 million yuan, 92.85 million yuan, and 134.48 million yuan respectively, with an average annual operating revenue of approximately 85.06 million yuan in the first four years.
4. This issuance of shares to purchase assets and related-party transaction is a major measure taken by the Zhangjiajie Municipal People's Government to support the company's long-term and stable development and for the company's future development. If the restructuring plan is implemented, the shareholding ratio of the company's largest shareholder — Zhangjiajie City Economic Development Investment Group — will increase from the current 23.94% to approximately 39.11%. Relevant documents of the Zhangjiajie Municipal Government clearly state that support for the company's related matters is all based on the premise of ensuring Zhangjiajie City Economic Development Investment Group's controlling position in the company. Zhangjiajie City Economic Development Investment Group has never expressed in any form that it will sell off or transfer the company's shares it holds.
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